New Resources to Better Serve Spanish-Speaking Home Buyers

June 2, 2023 | by Katie Claflin

Categories: First Time Buyer, Homeownership

June is National Homeownership Month, and we're taking this opportunity to expand access to TSAHC's home buyer programs. In 2022, 41% of home buyers using TSAHC's programs identified as Hispanic, up from 38% in 2021.  

However, despite these gains, we recognize that many Hispanic households continue to face significant obstacles to homeownership. Recent research released by indicates that limited English proficiency is a barrier for nearly a quarter of Hispanic households, eclipsed only by credit score challenges.

This Homeownership Month TSAHC is breaking down the language barrier by translating our marketing materials into Spanish.  Over the next month, we will be releasing newly translated videos and flyers, as well as a podcast segment recorded entirely in Spanish. Our campaign will culminate with a special training for lenders, REALTORS®, and housing counselors on June 21st focusing on opportunities and resources to better serve Hispanic home buyers.

Newly Translated Videos

Earlier this year we released two videos to explain the benefits of TSAHC's programs to potential home buyers.  Below are the original videos, along with their newly translated versions.

Los 4 Pasos Para Usar La Ayuda de TSAHC


¿Qué es un Certificado de Crédito Hipotecario?


You can find all our videos on our YouTube channel here.

Help Us Spread the Word! 

If you are a lender or REALTOR serving Spanish-speaking buyers, we need your help! Promote these resources to your clients to help explain the benefits of TSAHC's assistance programs. If you've met the requirements to be a participating lender or REALTOR, you can also create a profile on our website to receive home buyer referrals.

Subscribe to our blog to receive notifications as we release additional Spanish language resources this month.  And don't forget to register for the training on June 21st! 

On the House blog posts are meant to provide general information on various housing-related issues, research and programs. We are not liable for any errors or inaccuracies in the information provided by blog sources. Furthermore, this blog is not legal advice and should not be used as a substitute for legal advice from a licensed professional attorney.

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